Privacy Policy

This Privacy Policy explains how [Full legal entity name] (“BizTracker,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website (the “Site”), contact us, or use the BizTracker platform (the “Service”). It also describes the choices you have regarding your information.

For business customers, BizTracker typically acts as a processor (or “service provider”) for the personal data you load into the Service, and you act as the controller. This Policy primarily addresses information we handle as a controller (e.g., website visitors, prospects, and account contacts). Our handling of customer data within the Service is governed by your subscription agreement and any Data Processing Addendum (“DPA”).

1. Information we collect

Information you provide

• Contact & demo requests — name, work email, company, role/audience, and the message you send through our forms.
• Account & billing information — if you become a customer, details needed to set up and bill your account.
• Communications — records of your correspondence with us by email or other channels.

Information collected automatically

• Device & usage data — IP address, browser type, pages viewed, referring URLs, and timestamps, collected through server logs and (where enabled) analytics.
• Cookies & similar technologies — see our Cookie Policy. Our marketing Site currently uses only strictly necessary storage unless you consent to additional categories.

Information from third parties

• Service providers and integrations (e.g., email delivery, scheduling) may share limited information such as message delivery or booking status.

2. How we use information

• To respond to inquiries, schedule and deliver demos, and provide support.
• To provide, operate, maintain, and improve the Site and Service.
• To send administrative and, where permitted, marketing communications (you can opt out at any time).
• To ensure security, prevent fraud and abuse, and enforce our terms.
• To comply with legal obligations and exercise or defend legal claims.

Where required, we rely on the following legal bases: your consent; performance of a contract; our legitimate interests (e.g., securing and improving our services); and compliance with legal obligations.

3. Cookies & tracking

We use cookies and similar technologies as described in our Cookie Policy. You can manage non-essential cookies at any time via the “Cookie preferences” link in the footer.

4. How we share information

We do not sell personal information for money. We share information with:

• Service providers / subprocessors who process data on our behalf — see our Subprocessors list.
• Professional advisors (legal, accounting) under confidentiality obligations.
• Authorities when required by law, regulation, legal process, or governmental request.
• Business transfers — in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.

5. Data retention

We retain personal information for as long as needed to fulfill the purposes described here, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and context. Customer data within the Service is retained and deleted per your agreement and instructions.

6. Security

The Service runs on a security-first architecture including tenant isolation via row-level security, server-enforced role-based access control, signed-secret webhook verification, and audit logging. See our Security page. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

7. Your rights

Depending on where you live, you may have rights to access, correct, delete, or port your personal information; to object to or restrict certain processing; and to withdraw consent.

• U.S. state privacy laws (e.g., CCPA/CPRA): rights to know, access, delete, correct, and opt out of “sale” or “sharing”/targeted advertising, and not to be discriminated against for exercising these rights.
• EEA/UK (GDPR/UK GDPR): the rights listed above plus the right to lodge a complaint with your supervisory authority.

To exercise any right, email privacy@biztracker.io. We will verify your request and respond within the timeframes required by law. If we process data on behalf of a business customer, we will direct your request to that customer.

8. International data transfers

We may process and store information in the United States and other countries. Where we transfer personal data internationally, we use appropriate safeguards such as Standard Contractual Clauses where required.

9. Children’s privacy

The Site and Service are intended for businesses and are not directed to children under 16. We do not knowingly collect personal information from children.

10. Changes to this Policy

We may update this Policy from time to time. We will post the updated version with a new “Last updated” date and, where appropriate, provide additional notice.

11. Contact us

Questions or requests? Contact privacy@biztracker.io or write to us at [Company mailing address]. Our governing jurisdiction is [State/Country].